Legal

Dating app Hinge announced that it will be rolling out a video verification feature to combat fake accounts and scammers, a problem for dating apps in general.

“Selfie Verification” prompts Hinge users to upload a video of themselves, and the app will confirm that the person in the video matches the photos posted to their profile. When the profile is verified, they receive a “Verified” badge. Selfie verification isn’t required, but if users want the badge they have to complete the process.

Hinge told Wired that the verification process is a combination of machine learning and human oversight that will “compare facial geometries from the video selfie to photos on the user’s profile.”

Meet Muse Media, the parent company of dating app Snack, a video-based app designed to attract young Gen Z daters, has been sued by a thirty-seven-year-old man for age discrimination.

The plaintiff Geoffrey Taylor argued that he tried to sign up for the app but was denied due to the company’s policy of only allowing singles 35 and under on its app. He received a message referring him to try Tinder or Match, with a message that read: "100% of snack are under 35" and "looks like you're past our sell-by date."

According to Courthouse News, Taylor filed the lawsuit against the Canadian-based company in San Diego citing it violated the Unruh Civil Rights Act, which prohibits businesses from discriminating against customers based on their race, sex, religion and other protected categories. He’s seeking $4,000 in damages per violation and hopes to force Snack to loosen their rules on who can join. His lawsuit demands a jury trial and requests injunctive relief as well.

Match Group has joined Epic Games in expanding their lawsuit against Google and its Play Store, claiming the company paid developers to prevent Play Store competition.

According to a report by Engadget, the companies filed a motion with a federal court in the Northern District of California in October, accusing Google of paying off developers that had the financing and ability to create new Android app stores to compete with Google.

As Tech Crunch pointed out, this would be “a direct violation of U.S. antitrust law known as the Sherman Act,” the amended lawsuit states.

In the original lawsuit, Epic Games and Match Group detailed a program called “Project Hug” that paid game developers hundreds of millions of dollars to keep their games on the Google Play store, notably following the release of Epic Games’ Fortnight in 2018 (where it was made available outside of Google Play, bypassing their fees).

The share value for dating app conglomerate Match Group was downgraded from buy to hold in mid-September by a Wall Street analyst who projects the company will fall short on revenue goals until the end of the year.

According to Seeking Alpha, Loop Capital Analyst Laura Champine said Tinder remains a “wildcard” on the heels of Renate Nyborg’s exit from the company, the app’s market share losses to Bumble, and “cannibalization” of Tinder by the company’s other star app Hinge. She also lowered her price target from $70 to $60 a share, adding that “we see potential for further misses” going into the next quarter. 

Champine added that CEO Bernard Kim will be able to “bring in exciting talent” from outside the company, which she takes as a promising sign. Still, she said of the company’s star app: "Tinder has not been executing in line with expectations…Match blamed Tinder for its lower outlook overall and said product launches had been poorly executed of late. The brand needs to do a better job attracting new customers," according to Seeking Alpha.

Grindr CEO George Arison

Dating app Grindr, which serves the LGBTQ+ community, named board member George Arison as its new CEO. He is scheduled to launch the company’s IPO this fall with a $2.1 billion valuation.

Arison is scheduled to take the reins on October 19th. He has long worked in the tech industry and been a board member of the company since May, according to NBC News. Prior to his appointment as CEO, he founded the car reseller app Shift Technologies, where he also served as CEO, and before that he headed a taxi-hailing app.

In addition to hiring a new CEO, Grindr also appointed a new CFO, the former CFO of Disney Streaming Service Vanna Krantz, who launched and grew the highly successful Disney+ product. Grindr’s outgoing CEO Jeff Bonforte and CFO Gary Hsueh will move into advisory roles going forward, according to NBC News.

Dating app Tinder and non-profit The Human Rights Campaign just announced a platform partnership to urge US Senators to pass the Respect for Marriage Act, which would repeal the Defense of Marriage Act and require the US government to recognize same-sex marriages.

Tinder users will be directed to a landing page with an email template, according to The Hill, where they can send a message to their respective Senators and urge them to support the bill. Part of the campaign includes highlighting LGBTQ+ couples who met over the app.

According to tilte:The Hill, the bill itself would repeal and replace provisions "that define, for purposes of federal law, marriage as between a man and a woman and spouse as a person of the opposite sex with provisions that recognize any marriage that is valid under state law."