eHarmony Facebook Fan Page Updated

The eHarmony Facebook Fan Page has received several updates over the last few weeks. We first talked about this Facebook page in early November (see Story) and since then, the Celebrate Love Tab has seen a major overhaul. In the initial weeks, the Fan page was all about the Wall and people submitting success stories. This was in response to good marketing by eHarmony and spurred on as well by a weekly contest being held for Amazon gift cards.

With thousands of fresh success stories on their hands, eHarmony got their Social Media Specialists (there is a job opening for this at eHarmony) working to condense this information onto the Celebrate Love Tab. There is now a news section, a Fan Gallery and a "Meet Our Feature Couples" box on this tab. Clicking on the "Meet Our Feature Couples" box enlarges it and allows you to view a number of enhanced success stories of couples. There is a detailed description, tons of photos and even videos.

Other dating sites need to take a look at what eHarmony is doing here, it is a well executed marketing campaign that has engaged Facebook users. In the news section of Celebration of Love, eHarmony announced that they are launching a new ad campaign that will be on TV soon. I bet they will mention the Facebook Page.

You can find the eHarmony Facebook Fan Page here. To find out other details about this dating site, including costs and what is involved in creating a profile, read our review of eHarmony.