Zoosk to Advertise on TV in the United Kingdom

General News
  • Tuesday, April 26 2011 @ 03:18 pm
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The US dating site Zoosk has chosen MediaCom International to run their overseas advertising campaign. This includes nine markets that are located in Africa, Asia Pacific, Europe and the Middle East. Most of the advertising will be commercials for TV with some estimates having Zoosk spending more than £2m in the United Kingdom alone.

Zoosk's dating site has already been serving these markets for a while now and they are obviously looking to increase their brand exposure. Zoosk is available in 25 languages and is reported to have more than 50 million members.

For more on this story you can check out Media Week and to find out more about this dating site you can read our Zoosk review.