Dating Services now offering more "Pay For" Perks
- Friday, June 01 2007 @ 10:30 am
- Contributed by: Editor
- Views: 2,049
As competition grows between the online dating personals, these sites have had to keep adding value to their service. More and more I am seeing new features crop into dating services that ask for an additional fee above what a member normally pays per month or a one time fee.
eHarmony is the latest dating site to offer an "Added Value" service. As mentioned in a previous story, eHarmony has added the "Premium Personality Profile". This contains additional questions that takes into account 15 more personality traits that are not featured in eHarmony's free profile (traits like social awareness and adventure) . This added value feature will cost an eHarmony member an additional $9.99.
FriendFinder has been charging for value added features the longest. Over their monthly fee cost, you can add two services. The first one allows you to have your email highlighted in members mail boxes and your search listing highlighted in search results. While reviewing FriendFinders search results I do notice the highlight listings a lot more. Is this service worth it? If you are not getting as many emails from members maybe it is just as long as there are not too many members who already have their listings highlighted that are similar too you (and therefore would come up in the same searches) This feature costs close to $10 a month
The second value added feature from FriendFinder is the ability to receive emails from non paying members. Non paying members on FriendFinder cannot normally send emails. This service costs more than the highlighted service and it runs for almost $20 per month. I think FriendFinder has the right idea here and this service would be an excellent choice for male members who usually outnumber female visitors on most dating services. Plus a large part of any dating services traffic is from singles with free memberships who are just checking out the service, who wouldn't want to tap in on that. My only complaint would be the cost. I think $10 a month would have been enough, especially since members already have to pay their normal fees. But, even at $20 a month plus normal membership fees this still beats the cost of a 1 month membership at some of the other popular dating services.
Match.com is the last dating service that I will write about today that has "Pay For Perks". When upgrading your membership at Match.com you either can go for a standard membership or one that is about $7.00 more per month which is called MindFindBind. MindFindBind is a Dr. Phil creation that helps members in a number of ways. This includes insights from Dr. Phil, through videos and audio messages, action plans and workshops.
Well there you go, when I find more paid perks from other online dating sites I'll add them to the list. I believe as long as these dating services add REAL value with these paid for perks they'll be worth it (as long as they continue to add new features for normal members too). Of course the real problem is for most of these perks, you don't know if they are worth it unless you try it first.
eHarmony is the latest dating site to offer an "Added Value" service. As mentioned in a previous story, eHarmony has added the "Premium Personality Profile". This contains additional questions that takes into account 15 more personality traits that are not featured in eHarmony's free profile (traits like social awareness and adventure) . This added value feature will cost an eHarmony member an additional $9.99.
FriendFinder has been charging for value added features the longest. Over their monthly fee cost, you can add two services. The first one allows you to have your email highlighted in members mail boxes and your search listing highlighted in search results. While reviewing FriendFinders search results I do notice the highlight listings a lot more. Is this service worth it? If you are not getting as many emails from members maybe it is just as long as there are not too many members who already have their listings highlighted that are similar too you (and therefore would come up in the same searches) This feature costs close to $10 a month
The second value added feature from FriendFinder is the ability to receive emails from non paying members. Non paying members on FriendFinder cannot normally send emails. This service costs more than the highlighted service and it runs for almost $20 per month. I think FriendFinder has the right idea here and this service would be an excellent choice for male members who usually outnumber female visitors on most dating services. Plus a large part of any dating services traffic is from singles with free memberships who are just checking out the service, who wouldn't want to tap in on that. My only complaint would be the cost. I think $10 a month would have been enough, especially since members already have to pay their normal fees. But, even at $20 a month plus normal membership fees this still beats the cost of a 1 month membership at some of the other popular dating services.
Match.com is the last dating service that I will write about today that has "Pay For Perks". When upgrading your membership at Match.com you either can go for a standard membership or one that is about $7.00 more per month which is called MindFindBind. MindFindBind is a Dr. Phil creation that helps members in a number of ways. This includes insights from Dr. Phil, through videos and audio messages, action plans and workshops.
Well there you go, when I find more paid perks from other online dating sites I'll add them to the list. I believe as long as these dating services add REAL value with these paid for perks they'll be worth it (as long as they continue to add new features for normal members too). Of course the real problem is for most of these perks, you don't know if they are worth it unless you try it first.
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