Hinge Launches New Features to Attract Young Daters
- Wednesday, October 05 2022 @ 09:51 am
- Contributed by: kellyseal
- Views: 2,176

Dating app Hinge is targeting Gen Z daters with new video and polling features which are popular tools on social media apps.
Video Prompts and Prompt Polls help users strike up conversations in a more organic and playful way. Gen Z daters are looking for something more engaging than swiping, so Hinge and other dating apps are turning to game-like and video features to entertain and draw them in.
A video feature already exists in the Hinge app, but with Video Prompts, users are limited to recording within the app instead of posting something from their camera rolls, making for a more spontaneous and less polished introduction. Hinge says that this “encourages a filterless and authentic interaction between users,” according to Tech Crunch.





