Match Group

How to Find Love This Fall

Match
  • Sunday, October 30 2016 @ 10:06 am
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Finding Love this Fall

Summer is officially behind us (except for those of you in the southern hemisphere), which means the start of the holiday season. And while you might be missing those warm nights, there’s a good chance your love life will improve in the new season.

Autumn has been proven to be the season for finding lasting love, whether it’s because people are socializing more, or the rush and romance of the holidays, or the fact that cold nights by the fire inspire romantic notions. To help you get a jump start this season, dating site Match has put together a few statistics about the best ways to find love, based on its annual survey of thousands of people in the US, called Singles in America.

First of all, Match encourages you to give love a real chance, and not to expect instant chemistry to lead to a long-term romance. In fact, Match found that a majority of daters – 59% of men and women – do not expect to feel chemistry until the second date, and 35% reported they have fallen deeply in love with someone they didn’t initially find attractive.

Let’s let this settle a moment: 35% of survey respondents admitted they have fallen in love with someone they weren’t initially attracted to. This goes against many romantic stories we have been told of love at first sight, and it’s also heartening to know that chemistry builds over time.

Here’s some advice Match shared about what works and what doesn’t on a first date, to help you get to the second date where the real magic can happen:

Match Releases Study on Positive vs. Negative Daters

Match
  • Thursday, October 27 2016 @ 06:56 am
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Politics and Dating

How many times have you been on a date where the person you’re meeting seems angry, frustrated, or negative? And how many times have you been on dates where you felt that way yourself?

We all feel negative from time to time, but it definitely affects your love life if you allow those feelings to take hold and shape your attitude towards dating. This month, dating site Match released a study based on a survey it conducted among one thousand of its users to determine how positive and negative thinking affect the dating experience.

Not surprisingly, especially with this election year, nearly 80% of Match members feel the country has become MORE negative over the last 4 years and more than half of Match members have broken up with someone because they were too negative or pessimistic. The majority of Match members agree, the most attractive attribute of positivity is the fact that it signals a good outlook on life (68%).

Hinge Set for Pivot to Attract More Users

Hinge
  • Monday, October 24 2016 @ 06:58 am
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Hinge Plans to go in New Direction

Dating app Hinge started out with some stiff competition against Tinder. Since its debut in 2012, several other new dating apps have launched and attracted a growing user base as well as media attention, including female-centric dating app Bumble. Meanwhile, after steady growth since its launch, this year Hinge has seen its numbers declining.

Hinge’s marketing and product development have always focused on attracting more serious daters. The app is geared toward young professionals in their late twenties and thirties who are looking for long-term relationships, as opposed to the hook-up reputation that has followed Tinder since its inception. The app is billed as a “grown-up” alternative to the young users of Tinder, which at first seemed to serve the market well.

Research Says Using GIFs On Tinder Can Increase Your Chances

Tinder
  • Wednesday, October 05 2016 @ 09:46 am
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Animated GIFs may help with Online Dating
Animated GIFs may help with Online Dating

The internet has fully embraced the GIF - a form of visual communication so ubiquitous it’s second only to the omnipresent emoji.

And why wouldn’t they be? It’s hard to carry on a conversation between screens, to read emotion in text, to interpret the difference between “K” and “K.” and “K!” An image, moving or not, goes a long way to making your message clear.

And then there’s online dating. Dating apps and websites come with their own special challenges. Users are not only faced with the worries of regular online communication, but also the fears and anxieties of dating. How do you find the delicate balance between flirty forwardness and respectful tact when you’re talking to a total stranger you can’t even see?

Study Finds Tinder Users Have Lower Self-Esteem Than Non-Users

Tinder
  • Saturday, September 24 2016 @ 08:15 am
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Tinder users may have lower self esteem.

Swiping could leave you with the love of your life, or crippled confidence. A new survey from the University of North Texas found that singles who used Tinder are more likely to have lower self-esteem and feel unhappy about their looks than people who don’t use dating apps.

“Tinder users reported having lower levels of satisfaction with their faces and bodies and having lower levels of self-worth than the men and women who did not use Tinder,” said Jessica Strübel, PhD, who presented the research at the annual convention of the American Psychological Association.

The Gender Gap of Online Dating

Tinder
  • Thursday, September 15 2016 @ 07:05 am
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Online Dating Gender Gap Exists

It’s no secret that women tend to fare better in online dating than men, at least as far as opportunities. Women receive far more messages and matches compared to their male counterparts, which can be frustrating for guys who are looking for something more serious than a hook up, but can’t seem to get to a match, let alone a first date.

But to be fair, women don’t have an easy time online dating either. They receive many more unsolicited and even offensive messages and texts, including inappropriate photos and abusive or threatening messages, which is why they have to be more selective in who they communicate with.

So, the gap between men and women in online dating has grown even wider, especially with dating apps like Tinder where men can “mass swipe” right on women, hoping to increase their chances of meeting someone special, while women's inboxes are flooded.

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