Yahoo! Personals decides to settle lawsuit

Yahoo! Personals has decided to settle with Robert Anthony from a lawsuit reported late last year. Robert claimed he was a victim of a "date baiting" by Yahoo which Yahoo! Personals has denied completely. Yahoo decided to settle to prevent a long drawn out case which would obviously result in bad press.

A couple of good things have come out of this settlement. The first one being inactive profiles of more than 120 days will be removed from the system. This should have been standard procedure for Yahoo from day one. A few of the larger dating services (like Match) already do this. Why waste customer's time and frustrate them by allowing them to try to contact someone who hasn't been online dating for a while. Yahoo will also keep the ability of users to report bad behaviour and suspicious profiles along with the ability of when the user cancels there paid membership they can have there profile deleted.