Tinder Launches AI Based Feature to Select Your Profile Photos
Contributed by: kellyseal on Tuesday, August 13 2024 @ 12:11 pm
Last modified on Tuesday, August 13 2024 @ 12:48 pm
Tinder has launched its new feature Photo Selector, an AI-based tool that helps users choose the best photos to use in their profiles to generate the best match results.
According to Tech Crunch, the new feature uses facial detection technology. When a user uploads a selfie on the app, the AI detects the unique facial geometry to identify the person’s face and pulls up matching photos from their camera roll. The feature then curates a collection of ten photos that will perform best on the person’s profile.
Photo Selector is intended to help users through what can be a time-consuming process of sifting through camera roll photos. According to a recent survey by Tinder, 68% of participants expressed that an AI photo selection feature would be helpful, and 52% reported having trouble selecting profile images.
The big question for users is: what are the parameters of deciding which photos look best? Tinder has been training its AI to determine what is ultimately a subjective choice, although the company points to data showing which photos tend to generate the most interest.
According to Tinder’s press release[*1] , the photos it selects are based on “what we’ve learned makes for a good profile photo like lighting, composition, and more.” (For example, group photos score pretty low, as do ones with poor lighting. A variety of photos and settings also work best.)
A spokesperson for Tinder told Tech Crunch[*2] : “The AI was trained on a diverse dataset to ensure inclusivity, accuracy, and to account for various demographics, ensuring that it aligns with our DEI (Diversity, Equity, and Inclusion) standards.” The spokesperson also explained that the AI is also trained to filter out photos that violate guidelines, such as nudes.
“We’re proud to be the first dating app to roll out an AI tool that can make the profile-building experience significantly easier -- an area we know is one of the hardest parts of dating,” Faye Iosotaluno, CEO of Tinder, said in the company’s release. “As demonstrated by our Photo Selector feature, we’re developing AI tech to assist you in making decisions, not to make them for you. Our commitment to our users is clear and equally applies to our view of AI: at Tinder, we develop innovative technologies to create a safer space for people to make authentic connections.”
According to Tech Crunch, the company was testing the feature as early as last year, and announced its official launch on Wednesday July 17th. It is currently available for all users in the U.S., and will roll out internationally later this summer.
For more on this dating app, check our our Tinder review.