Partnerships

Tinder Launches New Safety Feature for LGBTQ Travelers

  • Contributed by:
  • Views: 146
Tinder Travel Alert Screen Capture
Image: Tinder

Tinder has announced a new safety feature for those in the LGBTQ community who are traveling abroad.

The new “Traveler Alert” feature allows users to hide their profiles on the app when they feel unsafe traveling in countries and regions that criminalize same-sex acts, according to website Lifehacker. International travelers are subject to the laws of other countries, so it puts LGBTQ folks especially at risk. There are currently 69 countries that persecute same-sex acts, and nine of these allow the death penalty to be imposed, including Saudi Arabia and Iran.

Tinder’s website stated: “It’s important to exercise extra caution if you choose to connect with new people in these countries - as some law enforcement have been known to use dating apps as tools for potential entrapment. Some countries have also recently introduced laws that criminalize communications between individuals on same-sex dating applications or websites and even aggravate penalties if that communication leads to sexual encounters.”

Hinge Partners with Rock the Vote

  • Contributed by:
  • Views: 136
Hinge Partners with Rock The Vote
Image: Rock The Vote

Popular dating app Hinge has announced its partnership with activist organization Rock the Vote in anticipation of the 2020 Presidential election, according to The Hill.

Capitalizing on the high-profile press the company received when Presidential candidate Pete Buttigieg revealed that he’d met his husband Chasten on the app, Hinge has decided to throw its app in the political ring.

Tinder Launches ‘Single, Swipe, Repeat’ Podcast With Cosmopolitan Magazine

  • Contributed by:
  • Views: 237
Single, Swipe, Repeat Podcast
Image: Cosmopolitan

Single life is full of ups and downs, and while the dramatic moments are not always fun to live through, they make for great entertainment. Tinder has partnered with women’s lifestyle magazine Cosmopolitan to create a branded podcast that digs into what dating is really like across the United States.

‘Single, Swipe, Repeat’ is a 12-episode audio show hosted by Faye Brennan, Sex & Relationships Director of Cosmopolitan. Brennan is joined each week by a celebrity guest host to break down the most memorable, hilarious, emotional, romantic and relatable dating stories shared by Tinder users throughout the country.

Lumen Launches Marketing Campaign for Daters Over 50

  • Contributed by:
  • Views: 393
Lumen Partners with Silver Classix Crew

Dating app Lumen is coming out strong for the over 50 online dating market. It has already achieved one million downloads in just eight months (Android and iOS). In June, the company announced the launch of an international campaign dubbed “50 is just the start,” partnering with over-50 dance group The Silver Classix Crew in its ads.

The dance group performs in costumes that hide their identities, so they could be mistaken for much younger dancers. The end of the ad has them removing their masks to reveal performers with gray hair and other signs of age, meant to make viewers question their preconceptions of what “older” means. The ad will air in various global markets on both broadcast and digital platforms like Comcast and Hulu, according to website Campaign US.

Bumble and Marie Claire Australia Honor Trailblazing Women with Glass Ceiling Awards

  • Contributed by:
  • Views: 178
Bumble SponsorsGlass Ceiling Awards

Bumble is joining forces with Marie Claire Australia to launch the Glass Ceiling Awards, a celebration of powerful women in business who are breaking gender barriers and furthering equality in the workplace. The awards, scheduled to be held on June 19 in Sydney, will be presented in conjunction with Estée Lauder Companies.

Nominees will compete in eight prize categories for individuals and businesses:

Bumble Partners With Bloggers Who Brunch For ‘Women In Entertainment’ Series

  • Contributed by:
  • Views: 6,178
Bumble Partners With Bloggers Who Brunch

Bumble made a name for itself by inviting women to take charge of their love lives and make the first move. The company’s mission to empower women, shake up outdated social norms, and fight for equal opportunities struck a chord with frustrated female daters who quickly flocked to the app. Since then, Bumble has successfully launched platforms for friendship and business networking, and has taken its pursuit of gender parity offline with a string of initiatives including Bumble Fund and a partnership with Bloggers Who Brunch.

Bloggers Who Brunch is a Los Angeles-based experiential marketing agency that connects brands with influencers through social events and innovative activations. Bumble Bizz recently collaborated with Bloggers Who Brunch to highlight women in entertainment who are leading the way toward greater diversity and inclusion in the industry. The ‘Women In Entertainment’ series highlighted singer, actor and host of syndicated talk show The Real Adrienne Bailon-Houghton, along with actor, influencer and fashion blogger Cara Santana.