’s Singles In America Study Writes The First Date Playbook
  • Tuesday, March 29 2016 @ 09:30 am
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Another year, another Singles In America study. kicked off February by releasing the results of the 6th edition of the annual survey, which explores the attitudes and behaviors of over 5,500 singles across the nation.

“This year we focused on the crucial ‘second date,’” says Dr. Helen Fisher, biological anthropologist and Chief Scientific Advisor to Match, “a vital courtship step that has been seriously understudied until now.”

Yes, believe it or not, there’s actual science behind your likelihood of scoring a second date. For starters, Match explored where singles are most likely to find great dates. They found that 33% of respondents met their last first date through online dating, while 26% met their last first date through a friend. And there’s even more good news for online daters: those who use dating services are 93% more likely to want to get married and 78% more likely to get a second date.

Experts encourage out-of-the-box date ideas, but many singles stick to the classics and there could be a reason why. Singles In America 2015 found that you’re 107% less likely to get a second date if you skip dinner or drinks (ouch). You can stack the deck even further in your favor if you choose your destinations and your orders wisely:

  • Going for sushi ups your chances by 170%
  • An expensive restaurant ups them by 50%
  • Ordering a cocktail boosts your odds by 137%
  • After-dinner drinks increase your chances by 59%

Of course, it’s not just about what you put in your mouth. It’s also about what comes out of your mouth. Match studied first date conversation to compile a list of do’s and don’ts. Despite the commonly held belief that controversial topics should be avoided, Singles In America found that politics, money, and religion are fair game for 80% of daters. In fact, discussing politics boosts your chances by 91%.

On the other hand, only 14% of singles are up for discussing their ex on a first date, so it’s safe to say that’s a subject best saved for later conversations. Even sports, a seemingly harmless topic for a date, didn’t rate highly with survey participants. Less than 25% said they care about athletics.

Timing, as they say, is everything. The majority of singles - 60% - prefer an evening date, but a minority of 22% would rather go out in the afternoon. Weekends, naturally, are prime time for romantic adventures. Thirty-nine percent of Singles in America respondents opt to go out on Saturday nights, followed closely by 34% who prefer Friday night dates.

If all goes well, you’ll find yourself saying goodbye on the doorstep at the end of the night. Fifty percent of singles think a good first date ends with a kiss, so go ahead and pucker up if you’re feeling a connection. The odds aren’t bad.

For more first date data, visit the Singles In America microsite. To find out about the dating service you can read our review