Contributed by: ElyseRomano Monday, June 18 2018 @ 07:42 am
Singles in Europe and New Zealand just got a leg up in the romance game. Jdate, ChristianMingle, and Bumble - three of the biggest names in online dating - recently announced plans to expand their services abroad.
Spark Networks, parent company of Jdate and ChristianMingle, recently extended their services, languages, and local market support throughout Europe. Jdate is now available in German and Spanish, as well as English, Hebrew, and French. ChristianMingle is now available in French, Spanish, and German in addition to English. Both platforms will roll out Polish and Russian language support in the next few months.
Spark Networks attributes the expansions to user demand and says they are part of a broader initiative to further enable the global Jewish and Christian communities to try connect, communicate and find partners in their native language.
“Jdate and Christian Mingle are undoubtedly the go-to resources when looking for love in Jewish and Christian communities, respectively, when looking for love, and we’re so eager to expand the platforms to serve a global audience,” said Jeronimo Folgueira, CEO of Spark Networks. “As these brands continue to grow, it is our commitment to ensure that anyone looking for love is able to connect in a simple way, in the language they feel most comfortable with. We’ll be expanding to other countries and languages soon and are very excited for what’s next.”
Bumble headed below the equator this month with its ancillary services, Bumble Bizz and Bumble BFF. The female-friendly company launched both services in New Zealand, where its dating app has already been available for three years.
“After the launch of Bumble Date, users were starting to connect as friends, so we decided to launch BFF,” said Bumble founder Whitney Wolfe-Herd. “When I was using BFF I matched with someone who I then went on to hire at Bumble HQ, from there I thought why not create a platform for women to build business connections and advance their careers.”
She added: “We want to build meaningful connections empowering women in all facets of their lives – be that relationships, friendships or business networking.”
A gaggle of it-girls and influencers gathered at the Mission Bay Pavilion for the official New Zealand launch and a lunch with the Australian country manager, Michelle Battersby.
Battersby feels Bumble’s mission is a natural fit for its new home. “As a country New Zealand has always put women first — first to vote, already on to its third female prime minister and one of the world’s first prime ministers to have a baby while in office,” she told Spy[*1] .
Wolfe-Herd wholeheartedly agrees. “After a hugely successful 12 months in Australia, we are now focused on growing the already engaged New Zealand market,” she said. “Bumble is the perfect fit for New Zealand, a country that has always been a world leader when putting women first.”
Bumble is now available in 144 countries and has more than 33 million registered users.