Contributed by: Editor Wednesday, February 27 2013 @ 10:28 am
The Harlem Shake has been sweeping the nation and the world. Everyone from universities to Jimmy Fallon have released a video. So how did these Harlem Shake viral videos become a YouTube craze?
It looks like the first Harlem Shake video was uploaded on Jan. 30, 2013 (see Video[*1] ). As of today it has over 24 million views. The video that really got the ball rolling and set the format for future videos was this one[*2] released on Feb. 2, 2013 by a group of teenagers from Australia calling themselves TheSunnyCoastSkate. Basically a Harlem Shake video is about 30 seconds long with the first 15 seconds of a lone masked person dancing with people around him not paying attention. The video then cuts to the entire group of people doing a crazy dance with most dressed in costumes. During the video samples of the 2011 song "Harlem Shake” released by Baauer are played.
By Feb.11, 2013 approximately 4 thousand Harlem Shake videos where being uploaded to YouTube everyday making 12 thousand total videos with 44 million views. By this time companies had started to take notice and where releasing their own videos. When February 15th rolled around there was a total of 40,000 videos that had been viewed 175 million times. The song “Harlem Shake also reached number 1 on iTunes in America.
Not to be left out a number of dating sites and social networks have also released their own Harlem Shake videos. Here they are:
For more on the Harlem Shake phenomena you can check out Wikipedia[*3] .