OKCupid gets a Negative Response from their Latest Blog Post

The OkCupid blog has been a hit lately in the media with such posts about Picture Myths and how Race Affects Dating. Their recent post about why you shouldn't pay for online dating garnered a number of negative blog posts in return about OkCupids research on the subject (and not from other dating sites).

The Strange to Say blog has a well written post called "OKCupid’s Misfired Arrow". In it he points out several flaws in OkCupids thinking. The first thing he points out is that OKCupid offers a paid component to their service as well called the A-List. This omission on OkCupids part in the article is surprising and makes you wonder what is OKCupid really trying to say here? Are they saying that you're stupid to pay for a dating service, except if it is theirs? Strange to Say had a good comparison for this. To them it would be like GM saying not to buy cars from Ford or Chrysler since they are American made and then not telling the public that their cars (GM) are American made as well.

Another good point that the Strange to Say blog presented was that OKCupid says paid dating sites do not have the interest of their members in mind when they join their site. OkCupid says their main goal is to keep you paying for a membership as long as possible instead of finding the member a match as quick as possible. The funny thing is this logic also works against supposedly free dating sites. Free dating sites make most of their money from Ads being displayed on their site. The more members viewing ads, the more money they will make. Because of this, it seems free dating sites may have a conflict of interest as well. A good example of this is when PlentyOfFish removed the instant messenger from their site (see Story) just over a year ago. The reason POF did this was because they wanted members using the website and mail system (where they can increase ad impressions) instead of communicating with other members via Instant Messenger.

The Unofficial eHarmony Blog also has a good article on the OkCupid blog post. While their post deals with more on what OkCupid says about eHarmony it does poke a few additional holes in OkCupids theory.