Match.com is Looking at Social Networks for Members

Match.com
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Reuters has an interview with Match.com's Chief Executive Thomas Enraght-Moony. In it they talk of the huge growth of social networking sites like Myspace and FaceBook. The results of all the visitors to these sites have only been good news for online dating in general and Match.com itself. According to the company social networking sites help singles with "their comfort level with exposing their personalities online". This means as visitors of social networking sites get use to the amount of personal information displayed on its web pages, they have less qualms of using this type of their own information with an online dating service.

The article also explores the rising competition Match.com has been receiving from rival dating services. Match.com had slower global growth last year but profits where up due to a fee increase. A large part of the profits goes into television, print and internet advertising.

Read our review of Match.com for more information.

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