2015 Dating Sites Reviews Choice Awards - Dating App

  • Thursday, January 14 2016 @ 10:17 am
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2015 Dating Sites Reviews Choice Awards - Dating App

The Editor's 2015 Top Pick - Dating App Award recipient is Tinder. 2015 was a huge year for Tinder. With over 1.6 billion swipes a day and with over 9 billion matches since it launched in 2012, Tinder has become one of the most popular dating apps (it was the most mentioned dating service on Twitter in 2015). It currently has over 40 million active members and it has recently launched a paid upgrade feature called Tinder Plus. Tinder Plus is a set of new features (Rewind and Passport) designed to make the Tinder power user become a subscriber (so the service can actually make money). From all of the swipe rights every week, more than 1.5 million in-person dates are thanks to Tinder with more than half of those making it to a second date.

The funny thing with Tinder is that it has a reputation on being a hookup app but a number of surveys online have found that 80% of singles who use Tinder are looking for a long-term relationship. Tinder also has a fairly even ratio of men and women. For every 4 women on Tinder there are 6 men. Tinder also has become a bit of a celebrity hot spot (Hillary Duff, Katy Perry, Lindsay Lohan). Celebrity accounts are now verified and have brought a lot of media attention for not only the celebrity but Tinder as well.

Read our review of Tinder for more information about this online dating service or visit Tinder directly.

This Year's Runner Up for this award is: Match.com