Contributed by: ElyseRomano on Tuesday, June 18 2013 @ 09:41 am
Last modified on

Before Facebook was the site we know and love (mostly) today, it was Facemash: a Hot or Not-like site for Harvard students that compiled pictures from the online Facebooks of nine houses and encouraged users to rate them.
A later version of the site located at thefacebook.com was a small social networking service for Harvard students only. By March 2004, the site had expanded to Stanford, Columbia, and Yale. Other Ivy League schools, as well as Boston University, New York University, and MIT, soon followed. By 2005, it had spread to most universities in Canada and the US, and dropped "The" from its name.
The newly rebranded Facebook.com remained limited to college students until it opened to high school students in September 2005, and finally to everyone aged 13 and over a year later. Though the many iterations of the site were different, a common thread ran through most of them: students.
DateMySchool.com[*1] is picking up where Facebook left off. With Facebook no longer limited to students, two Columbia University MBA students, Balazs Alexa and Jean Meyer, saw an opportunity. They founded DateMySchool in 2010, after a woman in the Columbia School of Social Work complained that there were too few men in her department.
DateMySchool helps students and alumni connect with other verified students and alumni. "No weirdos, no classmates, no relatives, no stalkers, no colleagues, no Facebook," the site promises. The service has now expanded to 230,000 students in 2,800 colleges, and apps for iPhone, iPad, and Android were launched last month.
What sets DateMySchool apart from the competition is its commitment to safety and privacy. Unlike most social networks, which connect you with friends and family, DateMySchool ensures that you can only see and be seen by people you don't know but can trust. That way you'll never have an awkward run-in with someone you know in real life.
Each user must register with an email address that ends in .edu, to verify that they are an alum or a current student. Members are given control over who can access their profiles by filtering through schools, departments, location, age range, and personal attributes according to their preferences. Alexa and Meyer hope that enabling users to control who can and can't see their profiles will minimize online dating's stigma of embarrassment, decrease the likelihood of fake profiles on the site, and increase privacy and safety for members.
So far, the site has been a hit. DateMySchool was About.com's 2012 Readers' Choice Awards for Best College Dating Site and Best Free Dating Site, and claims to be "the largest dating site for college students in the United States."