Contributed by: Editor on Friday, April 13 2007 @ 08:22 am
Last modified on
While online dating is still dominated by singles who are in their 20s or 30s the highest growing demographic in online dating is the Baby Boomer generation. These 50+ singles are more tech savvy, have more time and more money than previous generations so it is a perfect fit. Also, a lot of these senior singles children have left home which also frees up both time and money for them to do other things.
According to a Media Life article called "Finding silver in the silver singles set", over 53% of visitors to Yahoo! Personals where over the age of 45 in February, 2007. This high percentage of older singles also holds true for the other major dating sites like AmericanSingles.com, True and eHarmony. Their percentages ranged from the high 30s and 40s.
The full Media Life article is here.