Do you think a few photos provide enough information to determine whether or not someone is a good match? The makers of dating app Bumble think they aren't, and that video can help.
The popular female-centric dating app will soon release BumbleVID, which will allow users to create a video "story" with unlimited 10-second videos, which will each delete after 24 hours. According to Bumble founder Whitney Wolfe, the video feature was inspired by Snapchat.
To make sure the videos are current, Bumble asks users to record their 10-second features within the app, which then posts to their profiles. If someone wants to use a pre-recorded video from their phone or another source, it has to have been recorded within the last 24 hours. These videos will also be marked with a tag saying they weren’t posted “live.” The new BumbleVID feature also lets users send their videos to specific matches.