After a long period of hype, eHarmony debuted Elevated Careers last April. Now, less than a year after launch, the company is seeking a buyer for the job matching site, citing a lack of experience in the HR technology market.
eHarmony ambitiously hoped its long history of relationship matching experience would translate to equal success matching job hunters with fulfilling positions. Taking a cue from its patented algorithm for assessing love compatibility, eHarmony created an algorithm for matching people to employers based on 24 dimensions of culture, values, and personality.
In an interview with SHRM Online in 2014, eHarmony founder Dr. Neil Clark Warren, a clinical psychologist and co-founder of eHarmony, said, "We want to bring companies candidates that have been fully vetted to be productive, satisfied and be a longtime employee." He noted that finding the right match between culture and personality was critical for improved employee engagement.
Job seekers on Elevated Careers uploaded a resume and filled out five brief surveys. After completing sign-up, they received a compatibility scorecard for their current job and a look at how they compared to the general U.S. population in terms of job satisfaction.
Users could search for jobs or refer to a list of tailored matches chosen by the algorithm. When an intriguing position surfaced, they were invited to view compatibility details and predicted job satisfaction with that company, then apply for the role directly through Elevated Careers.
It sounded like a solid premise, but just short of a year after the service went live, Elevated Careers GM Dan Erickson sent an email to prospective buyers announcing that the service is for sale.
The email stated that eHarmony is "offering for sale its Elevated Careers business to HR Tech and HR Services companies with strong B-to-B marketing capabilities," adding that Elevated Careers is a "superior employment branding and recruitment tech Suite."
Erickson also wrote, "The eHarmony board has decided that the highest and best use of Elevated Careers will be with an enterprise with substantial existing strength in B-to-B HR Services marketing, sales and relationship management—and for this reason has decided to divest control of Elevated Careers to an entity with the capabilities to better achieve the commercial potential of this HR Tech innovation."
Careerleaf [linKhttps://careerleaf.com/industry-news-eharmonys-elevated-careers-sale/ noted] that Elevated Careers’ greatest potential may lie in a shift of focus, writing that it “may be better suited as a screening tool used by recruiters or hiring managers once a candidate has already been screened.”
The future for Elevated Careers is undeniably uncertain, but don’t write it off just yet. The right buyer may be able to transform it into the success story eHarmony originally envisioned.
Also as of April 3rd, 2017 visiting the Elevated Careers website you are presented with an under renovations message. No other information is given so it is unsure if Elevated Careers is now sold and being rebranded with the look of the new owners or, is just closed for a limited time for some other type of website maintenance.