The Editor's Top Pick - Innovative Award winner of 2016 is eHarmony. Late in 2016, eHarmony made a number of bold moves by launching several big new features for their website and dating apps which continue to roll out early in 2017 for some locations. One of the more exciting ones is that eHarmony now shows you your compatibility score with your matches. You can see your top 3 attributes for matching which predicts a long and successful relationship plus, members will also be able to drill down further to see how they match in other dimensions of compatibility (for all 29).
eHarmony also reduced the initial profile questionnaire so that it will take most users only 10 minutes to sign up for a free membership, fill in the profile, and start receiving matches. Previously completing the profile took on average 40 minutes. Members will still be able to fill in the expanded eHarmony profile at a later time to ensure that they will receive the same high quality matches as before.
The other big change is how communication works. Members can now text in real-time with other members. This feature also provides prompts to help you break the ice and get to know your match similar to how the Guide Communication Process did in the past (which has now been replaced).
This Year's Runner Up for this award is: Hinge