Though the US Presidential Election is over, the nation remains deeply divided along party lines. Many Americans have made jokes about moving to Canada in the past, but this week, the Canadian immigration website’s server broke down because of all the traffic from unhappy American voters.
Enter Maple Match, a dating app which matches Americans and Canadians for potential romance. The company took an opportunity to make lemonade out of political lemons.
Maple Match was beta testing its service earlier this year, and this month seized the opportunity to launch its new app to help Americans feeling less than happy with their country’s choices. The app's tagline is “make dating great again,” similar to the slogan for President-elect Donald Trump’s campaign.
Maple Match’s technology is straightforward. It offers the same photo-based profile that Tinder does, but there is no swiping. You indicate your citizenship and your desired citizenship, and then you can look through potential matches and start messaging whomever you like.